Our products work hard, so you don't have to!

Our mission is to revolutionize the beauty industry with innovative products that simplify your daily beauty routine and enhance your inner well-being. Driven by a dedicated, young female team, our products are designed by women, for women! Let the products do the hard work, so you don't have to!

Two sisters, one dream

In September 2016, sisters Nadia and Neda turned their dream into reality and founded DUFFLashes. Our vision was clear: to create innovative, reusable artificial lashes that women could feel beautiful in, regardless of the occasion. With a soft, flexible cotton band and a revolutionary 3D effect, we gave the lashes a natural and unique appearance, while making them easy to apply and comfortable. From a room in their childhood home to the shelves of Matas, and global chains like Sephora, DUFFLashes started a small but powerful revolution in the beauty industry – and our journey didn't stop there.


In 2020, DUFFLashes became DUFFBEAUTY. The name change was a symbol of our commitment to offering more than "just" eyelashes. Our range has expanded since then, and everything we do, we do with a strong belief that beauty products should contribute to strengthening self-love and feelings of empowerment.

The future is female

As a company driven 100% by women, we feel the power of community with amazing women around us every day. For us, it's about more than just products; it's about precisely this community! We have created a universe where women can share their experiences, beauty tips, and personal stories. Your voices, your needs, and your desires are our constant inspiration and driving force in this incredible journey. So thank you for being a part of our amazing adventure. Together, we can continue to break boundaries, boost self-love, and create beauty on our own terms, every single day!

Simplifying Beauty